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Swiss wrist watch Maurice Lacroix

Swiss wrist watch Maurice Lacroix

Case material
Bracelet material

Maurice Lacroix-luxury brand, the name of the brand for some people evokes associations with the famous French fashion house. But there is no connection between these companies. Maurice Lacroix is a manufacturer of Swiss wristwatches. The philosophy of the company is focused on the following concepts: loyalty to the watchmaking tradition and the use of the latest technological achievements. All the company's products are assembled exclusively by hand. Thanks to strict quality control, Maurice Lacroix produces some of the most advanced watches in the world.

The debut model of Maurice Lacroix is published in 1975. A year later, the company is seriously starting to promote its brand in the Spanish market. The popularity of Maurice Lacroix watches is rapidly increasing. This allows us to open a branch in Germany in 1979. In 1980-1981, there is an active introduction of accessories to the Australian market. In 1987, the company introduced its products to the UK and Dutch markets.

In 1989 the company acquires a plant specializing in the creation of cases in Saignelégier. Constant development and investment have done their job – the factory has become the most modern in the entire watch industry.

The company managed to achieve a prestigious place in the watch industry. Maurice Lacroix has largely succeeded thanks to the traditions of Swiss craftsmen and the most advanced standards of creating wristwatches. The company embodies the past and present in its watches, and the harmony of the performance is simply exquisite. Each new Maurice Lacroix watch model is a long journey of research, development of complex drawings, long quality control and technical refinements. Only after all this, this wristwatch will get on the shop window, and then on the wrist of the customer.

Maurice Lacroix-Swiss wristwatches can be purchased in our watch pawn shop!

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